We received a bunch of press releases today from General Cigar, but will hold off on posting the majority of them until we have the photography to go with them.

First up is the CAO OSA Sol, which features a proprietary wrapper cultivated in Hondurs in Olancho’s San Augustin valley. The cigar is is the first release for CAO under the auspices of General Cigar.

I recently had the chance to have dinner at Club Macanudo with Victoria McKee who is the Director of Public Relations for General along with Rick Rodriguez from CAO. Rick who is in charge of new product development had an in depth conversation with about the methods of aging and fermentation that CAO used in the past. He assured me that CAO under General would remain faithful to those methods. I walked away with an education in 3 hours that made me appreciate cigars and the brand  as I was really intrigued by the subject. I had my doubts about the future of CAO but I am confident that they are headed in the right direction. Of course tasting the new cigar will be key to making a decision as a consumer.

The blending process began with the Olancho San Augustin wrapper from the 2008 crop. Ideal climatic conditions that year led to the expression of essential oils on the leaf. When processed, the natural oils contributed to the cigar’s uniquely robust, earthy flavor and full-bodied aroma. The medium bodied cigar will have a Connecticut Broadleaf binder, and a blend of Nicaraguan and Honduran filler. Allegedly, the result is a provocative taste that celebrates the nuances of Olancho San Agustin tobacco.

Ed McKenna, CAO’s senior brand manager, commented,

“We created CAO OSA Sol in the CAO tradition of developing exciting new tastes and eye-catching packaging. Considering the cigar’s distinctive flavor and accessible price, we’re confident that it will appeal to a wide range of discerning premium cigar enthusiasts.”

The stick is set to debut at retail in September, and will be available in 3 sizes, each in boxes of 25.

  • Lot 50 (5” x 50) will have an MSRP of $5.75 per cigar, or $143.75 per box.
  • Lot 54 (6” x 54) will have an MSRP of $6.25 per cigar, or $156.25 per box.
  • Lot 58 (6 ½” x 58) will have an MSRP of $6.75 per cigar, or $168.75 per box.

The OSA Sol comes in a box that pays homage to CAO’s tradition of innovative package design by highlighting the San Agustin region.  The box’s eye catching color scheme celebrates the whitewashed curing barns located on the very farm where the tobaccos were cured.

It is safe to say our appetite has been wet, and we eagerly wait for our chances to light one up.